Originally created to help breast cancer survivors rediscover their confidence, our products were designed to restore beauty and self-assurance in life’s hardest moments. What began as a mission to craft gentle, healing solutions has grown into a commitment to all mature women who deserve to feel confident, radiant, and seen. Still, we remain devoted to supporting women affected by breast cancer, uplifting, empowering, and reminding them they are never alone.
Through our Giving Program, we are dedicated to partnering with organizations and initiatives to create a Giving Program Partner network and extend our impact beyond beauty to uplift women during their most challenging moments
We partner with organizations dedicated to helping women navigate breast cancer diagnosis & treatment
We contribute to programs that empower women by offering recovery support, such as wellness retreats, mental health counseling, and rehabilitation programs
Mascara. Same iconic black shade. New limited-edition pink design.
Brightener. A brand-new shade — Petal. Pink inside and out.
Limited Edition products, available exclusively during Breast Cancer Awareness Month this October, with proceeds from every purchase directly supporting women affected by breast cancer.
In partnership with the National Breast Cancer Foundation. Your purchase of any Pink Edition item results in a minimum annual donation of $10,000 to support NBCF’s Patient Relief Fund.
We began our Giving journey in 2022 by raising over $200,000 in products and funds for the signature HOPE Kits, created and assembled by the National Breast Cancer Foundation, to bring joy, beauty, and comfort to women in need.
In 2023, with the help of our community, we raised $55,000 to fund the renovation of a rehabilitation center for people recovering from chemotherapy and other harsh cancer treatments
Together with our Giving Program Partners at the National Breast Cancer Foundation, we donated $1 million in products and funds to champion pro-aging and support chemo survivors during Breast Cancer Awareness Month in 2024
We stand in support of the inspiring women of the Brave at Heart breast cancer support group by donating products that uplift and empower women on their healing journey.
We partnered with Breastcancer.org for the annual A Day in the Garden event that brought together local survivors, caregivers, and supporters for an afternoon of creativity and compassion.
Prime Prometics was the proud sponsor of the Women in Media & Marketing Awards hosted by Breastcancer.org. This sold-out event honored top voices in media and marketing who champion women’s health and breast cancer awareness.
Together with Dawne Sullivan, a holistic nutritionist, coach & mentor, among other things, our products traveled to Peru to guide women in developing the tools necessary to move forward in their best health, well-being, and joy.
Prime Prometics hosts the National Breast Cancer Foundation’s signature HOPE Kit packing event, to pack a total of 3000 HOPE Kits distributed to women affected by breast cancer nationwide.
We came together with NBCF to donate our favorite products to the Harold C. Simmons Comprehensive Cancer Center at UT Southwestern Medical Center.
To provide direct financial assistance to women affected by cancer, we launched our signature Patient Relief Program. Thanks to our partners at NBCF, we have connected with women in need.
Through our patient makeover event, we offered a day of self-care, confidence, and connection to women affected by breast cancer.
We supported a Metastatic Breast Cancer Retreat to provide a restorative weekend for women navigating advanced breast cancer. Attendees enjoyed workshops, wellness activities, and self-care sessions.
By partnering with the Susan G. Komen Foundation, we proudly supported breast cancer awareness and survivors through national walks and races, reminding women affected by cancer that beauty, resilience, and love walk hand in hand.
Each month, we highlight a new Surthrivor by sharing her journey to inspire others and bring awareness to the strength that defines each journey. We celebrate the unbreakable spirit of women who remind us that beauty comes from within.
We proudly supported the Silver Sirens pro-age event, celebrating confidence, beauty, and self-expression at every stage of life. We were honored to stand alongside a community that empowers women to embrace aging on their own terms.
Prime Prometics is proud to support The Otis Foundation in its mission to empower individuals impacted by breast cancer through education, advocacy, and compassionate care. We are honored to stand alongside a community dedicated to strength, resilience, and hope.
We are committed to empowering women to regain confidence during and after treatment, ensuring every purchase our customers make contributes to a broader mission.
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Clump-free tubing mascara for up to 3x length and definition.
Clump-free tubing mascara for up to 3x length and definition.
Rich, unbroken lines, even on mature lids. Easy application. Smudge-proof.
Rich, unbroken lines, even on mature lids. Easy application. Smudge-proof.
Undo decades of lash damage. Naturally full and thick eyelashes await.
Undo decades of lash damage. Naturally full and thick eyelashes await.
Eyeshadow that works for women over 50. Illuminating, lifting and radiant.
Eyeshadow that works for women over 50. Illuminating, lifting and radiant.
